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About

Chris Cassels has always been fascinated with the art of creating photography, films, and music that tells a story.  Armed with an old 35mm camera, he began his award-winning photography career in 1975 shooting rock bands for promotional photos and album covers. He has over  500 album covers to his credit.  Since his early days, he has traveled the western hemisphere capturing 7 countries photographing and filming for some of the world’s largest corporations and resorts.  His assignments have taken him from the top of Newfoundland to the bottom tip of Chile, and just about everywhere in between.  Chris’s photos have graced the covers of Newsweek, National Enquirer, Farm and Ranch West magazine and Homes & Land magazines.  He has personally photographed and filmed interviews with Jack Nicklaus, Arnold Palmer, Tiger Woods, Jeff Gordon, Sheryl Crow, Nick Faldo, Tom Watson, Hale Irwin, Rick Hendrix, Eddie Van Halen, Ted Nugent, Brian May of Queen, NASCAR legend Bill Elliot  and the true home run king– Hank Aaron.

Chris’s 30 year career began with the opening of Sandcastle Recording Studio in 1980 with Rick Sandridge and brother Rob Cassels. That humble beginning in Rob’s basement would later be celebrated worldwide. The original studio was an 8 track Tascam system. The studio went through several evolutions until it became Mark FiveSandcastle showcasing South Carolina’s first all-digital 24 track recoding studio in 1990.  His first music video “ Off the Wall” by Rob Cassels Band was shot and produced in 1985 and played on over 400 TV stations across America and Europe.

While President of Mark Five Records, Chris co-accepted numerous music awards including Song of the Year for Somebody Touched the Lord by Perfect Heart in 1992. To his marketing credit this song became the fastest number one song by a new group in less than six months on the charts for Southern Gospel and stayed there for two months.

Other awards:

1983 Nominated: Best Album, and best male vocalist Beach Music Awards for artist Sonny Turner formally of The Platters for Christopher Records.

1985 National ADDY Awards Best 30: second National Radio Spot ( Jingle produced by Chris Cassels)

8 Silver Microphone Awards

43 ADDY Awards

All these awards were before 1990 when Chris withdrew competitions.

Prior to leaving the music and record business, Chris produced 7 national jingles for clients such as Texise, Bryan’s Meats, Quincy’s Steakhouse and others.  He also produced an EP for The Original Drifters recording two songs he had publishing on with Castle Rising, BMI from the R&B legend Clifford Curry.  He spent many sessions recording and working with Country superstar artist Aaron Tippin.

In 1999 The Ginn Company of Florida called on Chris to produce their marketing videos and photos from startup until they became the largest private real estate company in Florida with billions in sales.

Chris now heads up Casablanca Digital Media out of Asheville, NC.  He continues to travel the world doing photography, video photography and filming unique and enchanting places with the hope of sharing his passion with the world. He also has produced international documentary films designed to raise monetary support for humanitarian ministries like, “ Nicaragua’s Hope”  a film on the children’s protection agency El Ayudante, Leon Nicaragua.

When Chris isn’t working you will find him fly fishing with his brothers on the river or on the hunt in a Photo Expedition.